Trailer analysis

This trailer for Paranormal Activity 2 is a great example of a supernatural horror film trailer. It conforms with the forms and conventions of horror in a multitude of ways. The most striking effect used is the hand held and self set up cameras that create the illusion that everything that's happening was real and filmed by the victims in the film. This creates a much more scary film as the audience will start to question whether it is real or not.

Almost the entirety of the trailer is filmed in the dark using a blue tint on the footage to create a night vision effect. This adds to the intensity of the trailer and conformes greatly with the conventions of horror as a lot of people will admit that they are more scared during the parts of the film where it is night time as this is when the most scary things happen. Also, the low quality, blue tinted footage creates more terror and suspence within the audience because it is not as clear what's happening therefor people are waiting for a shock.